| Name: |
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| E-Mail: |
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| Title: |
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| How long have you been using Spectrum? |
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| Preferred method of contact: |
E-Mail Phone
Fax |
| How many different companies, over the last 2 years, have
you used for your allergy testing? |
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| If you have used more than one
vendor, why? |
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| What factors made you switch? |
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| Have you since gone back to one
or more of your providers of allergy testing? |
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| What are the 5 most important
things that influence who/why you use the companies you do for the testing
(i.e. turnaround time, price, quality of customer service, value,
consistency, technology, etc.) |
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| Please rate the following in order of importance when
looking at potential vendors' marketing materials (1 being the
lowest, 4 being the highest) |
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The
Message: |
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The
way it looks: |
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The
supplies they provide for you: |
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The
marketing materials they provide to you to help you market it to
clients: |
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| Are You currently using spectrum Labs for your allergy
testing needs? |
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| If you have left Spectrum Labs to use
another vendor and have since come back, why? |
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| Why are you or why were you not using Spectrum Labs? |
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| What do you like about working with
Spectrum Labs? |
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| What areas, if any, would you like to see
improvement (What could we do differently)? |
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| If you have used only Spectrum Labs as your allergy testing
resource what has made you stay |
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| How many tests do you request on an average month? |
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| Has the number of allergy testing you've required (over last
6 months) increased, decreased or stayed the same? What factors do
you feel have influenced this? |
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| What do you feel is an appropriate turnaround time to
receive results, once package has arrived at the lab? |
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| What can we can do, if anything,
as a supplier to assist you in
growing this aspect of your practices? |
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| In your office, who decides which vendor to use for allergy
testing? |
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| When referring to our testing methods, do you use the SPOT
acronym? |
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| Do you feel the SPOT brand image is working? |
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| What additional things would you like to see from us? |
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| If we implemented the opportunity to use our website to
input new client information, would you use it (or see it as a benefit)? |
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| Would it be a benefit to you to have your contact
information on our website (by city) to promote your clinic? |
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| What could we do to help you market this product or make it
a larger part of the clinic for you? |
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| Are you currently part of a veterinary association? |
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| Do you feel the association would benefit
from having us talk with them about this technology (free, earn CPE
credits, we'll fly to you)? |
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| Whom would we contact about this opportunity |
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| Any additional feedback? |
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